Media Mentions
“Peach Fuzz Is Pantone’s Color of the Year—And It’s Everywhere in Nature.” Scientific American, February 8, 2024, https://www.scientificamerican.com/article/peach-fuzz-is-pantones-color-of-the-year-and-its-everywhere-in-nature/
“M&M’s faces backlash over new marketing campaign.” CNN, Cable News Network, January 25, 2023, https://www.cnn.com/2023/01/25/business/m-and-ms-controversy-marketing/index.html.
“The Sneaky Science Behind the Impulse Shopping Aisle.” CBC Radio, Canadian Broadcasting Corporation, December 18, 2022, https://www.cbc.ca/radio/costofliving/the-sneaky-science-behind-the-impulse-shopping-aisle-1.6687333.
“Holiday Cliffhanger: How Long Will Merry Feeling Last for Shoppers, Retailers?” Providence Business News, Providence Business News, December 9, 2022, https://pbn.com/holiday-cliffhanger-how-long-will-merry-feeling-last-for-shoppers-retailers/.
“What Your Favourite Colour Says About You.” BBC Future, British Broadcasting Corporation, June 2, 2022, https://www.bbc.com/future/article/20220601-what-your-favourite-colour-says-about-you.
“Why Blue is Probably Your Favorite Color.” Popular Mechanics, Hearst Communications, Inc. , June 6 20, 2022, https://www.popularmechanics.com/science/a40207932/why-blue-is-probably-your-favorite-color/
“Ep. 315: How Color Affects What We Buy and How We Behave with Lauren Labrecque.” Fat Mascara, July 1, 2021, https://podcasts.apple.com/it/podcast/ep-315-how-color-affects-what-we-buy-how-we-behave/id1087614779?i=1000527539529&l=en
“Logo Colors: What Suits My Brand The Best.” Medium, July 23, 2020, https://medium.com/@mylogobot/logo-colors-what-suits-my-brand-the-best-36e68cdb494c.
“Best Logo Colors.” Brandloom, April 1, 2022, https://www.brandloom.com/best-logo-colors.
“Blue Tops List of Most Used Colour in Fortune 500 Logos.” Transform Magazine, January 1, 2019, https://www.transformmagazine.net/articles/2019/blue-tops-list-of-most-used-colour-in-fortune-500-logos/.
“Why Red Is the Best Colorway Ever, as Explained by Science.” Sole Collector, September 23, 2014, https://solecollector.com/news/2014/09/why-red-is-the-best-colorway-ever-as-explained-by-science
Why the Color Red Revs You Up But Lowers Your IQ.” Fast Company, May 5, 2014, https://www.fastcompany.com/3029854/why-the-color-red-revs-you-up-but-lowers-your-iq.
“Color Psychology: The Logo Color Tricks Used by Top Companies.” Canva, https://www.canva.com/logos/color-psychology-the-logo-color-tricks-used-by-top-companies/
“Color Psychology: The Logo Color Tricks Used by Top Companies—And How to Design Your Own.” Ximnet, Ximnet Sdn Bhd, https://www.ximnet.com.my/our-stories/color-psychology-the-logo-color-tricks-used-by-top-companies%E2%80%94and-how-to-design-your-own
“Logo Color Meanings.” 99designs, https://99designs.com/blog/tips/logo-color-meanings/
“The Psychology of Color: 6 Logo Color Secrets You Should Know.” Servicescape, September 1, 2018, https://www.servicescape.com/blog/the-psychology-of-color-6-logo-color-secrets-you-should-know.
“Choosing Brands’ Colors: The Power of Color Psychology.” MMG Memphis, https://mmgmemphis.com/choosing-brands-colors-color-psychology/
“Pantone Color of the Year 2017: Greenery.” PrintV3, March 1, 2017, https://printv3.com/pantone-color-2017/
“How Colour Helps to Market Your Brand.” Flowsa, November 7, 2016, https://www.flowsa.com/news/how-colour-helps-to-market-your-brand
Greiner, Alexandra. “The Impact of Color on Your Customer.” Alexandra Greiner, https://www.alexandragreiner.com/blog/the-impact-color-has-on-your-customer-eg3sl
“Color Psychology for Your Office Space for Rent in NJ.” Blauberg, April 1, 2022, https://blauberg.com/article/color-psychology-for-your-office-space-for-rent-in-nj/
“Color Branding & Marketing: Segmenting the Rainbow.” Rhino Digital, January 29, 2018, https://rhinodigital.com/color-branding-marketing-segment-rainbow/
“Seeing is Believing: The Psychology of Color.” World Press Printing, November 17, 2021, https://www.worldpressprinting.com/seeing-is-believing-the-psychology-of-color/
“The Power of Red: Understanding Color Psychology.” Shutterstock, July 19, 2017, https://www.shutterstock.com/blog/color-psychology-red
“Branding Color Strategies.” SpellBrand, https://www.spellbrand.com/branding-color-strategies
“Psychological Principles for Social Media Marketing.” Quintly Blog, https://www.quintly.com/blog/psychological-principles-social-media-marketing.
“Changing Audience Expectations: Celebrity Social Media and Parasocial Relationships.” Optimistic Learner, https://www.optimisticlearner.com/changing-audience-expectations-celebrity-social-media-and-parasocial-relationships/.
“What Colors a Logo Might Have.” Corpority, https://www.corpority.com/2022/02/what-colors-might-logo-have.html.
“New study explains why you should look at your food before casting judgment.” Science Daily, April 14, 2021, https://www.sciencedaily.com/releases/2021/04/210414132020.htm
“THE CONSEQUENCES OF COLOR,” October 11, 2017, https://goldeneggconcepts.com/eggstracts?id=327381
“Tzitzit And Color Psychology.” June 28, 2019, https://www.jewishpress.com/judaism/torah/tzitzit-and-color-psychology/2019/06/28/
“The meaning of the 11 primary logo colors for your brand.” June 2, 2021, https://turbologo.com/articles/psychology-of-color/
“How to Choose the Right Colors for Your Logo.” Design Your Way, https://www.designyourway.net/blog/logo-colors/.